Hi, I’m Irina, a multidisciplinary digital designer with a strong interest in branding and how visual systems shape the way people perceive and trust a brand. I work hands on across design, content, and digital experiences to help small brands build a clear visual identity and grow online through ecommerce and storytelling. I enjoy moving between strategy and execution, turning ideas into work that feels cohesive, engaging, and meaningful.


Available for internships, freelance, or creative projects.


Visual & digital content

A collection of digital and visual content projects, including video, motion graphics, social media visuals, and smaller design explorations.

  • Photography · Retouching · Visual Identity
    Created polished product and lifestyle images, edited to match brand identity for e-commerce, social media, and marketing use.
    Tools: Sony a6000, Lightroom, Photoshop.
    View project

  • Created video content and motion graphics for social media campaigns, product promotions, and branding projects. Projects include editing, color correction, and animation using Adobe Premiere Pro, After Effects, and Photoshop to deliver engaging, on-brand visuals.

    View project
HOW I CREATE
  • Web Design & UX
    I design and build websites using WordPress, Shopify, Tilda, Wix, and Squarespace, tailored to each brand’s personality and needs. With a background in UX from Multimedia Design and certified courses from the Interaction Design Foundation, I focus on usability and aesthetics to make every site intuitive, responsive, and a joy to explore.
  • Visual Identity & Branding
    From logos and color palettes to typography and creative direction, I help brands define how they show up in the world. Every design reflects the brand’s unique vibe and values.
  • Art Direction & Content Creation
    Whether it’s a photoshoot, social media campaign, or moodboard, I create visuals that tell a story. My work blends strategy and style to help brands build a strong, scroll-stopping presence.

  • Photography & Video
    I work with product and lifestyle photography, often combining it with video content for campaigns. Clean, creative, and emotion-driven visuals are my focus.

  • Bonus Skills
    Certified in SEO, inbound marketing, and digital strategy through HubSpot and Google, I understand how design, content, and performance work together to elevate brands online. I also experiment with AI tools like Midjourney and Firefly to support creative direction and visual storytelling.

    Driven by curiosity and a commitment to growth, I push creative boundaries and deliver innovative solutions.
Let’s connect
Phone: + 45 26 85 55 94
Email: irinaelena.c@outlook.com
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