Visual Identity & AI Experimentation
This project explored the intersection of traditional design tools and generative AI, using Figma, Photoshop, Illustrator, and Adobe Firefly. I developed a cohesive brand concept, experimenting with color, typography, layout, and imagery to create modern, visually engaging designs. By integrating AI-generated elements with manual design work, I was able to push creative boundaries while maintaining a consistent visual identity. This project strengthened my ability to combine new technologies with foundational design principles, expanding my toolkit for digital and brand design projects.
Tools: Figma, Photoshop, Illustrator, Adobe Firefly